Senior SEO Strategist

Company: Overstock.com Inc.
Location: Midvale, Utah, United States
Type: Full-time
Posted: 03.MAY.2021

Summary

Senior SEO StrategistJob SummaryThe Senior Search Engine Optimization Strategistresponsibilities are planning, development, and implementati...

Description

Senior SEO StrategistJob SummaryThe Senior Search Engine Optimization Strategistresponsibilities are planning, development, and implementation of strategic, technical SEO projects; keyword research; educate internal marketing teams on SEO processes and best practices. The Senior Strategistis responsible for optimizing select product verticals (Bedding, Furniture, Home Dcor, etc.) assigned to their team.Job ResponsibilitiesProactively analyze and identify organic search opportunities and develop a roadmap to attain improved rankings and increase organic trafficWork closely with IT and Marketing to develop website enhancements that create relevant and indexable content that meet SEO requirementsWork closely with Website Product Development to ensure SEO requirements are met for all relevant site enhancementsManage on page factors for website at an enterprise level (millions of webpages)Monitor existing SEO campaigns and rankings and proactively report concerns or opportunitiesAnalyze and update internal linking structure to meet SEO requirementsConduct LPO (Landing Page Optimization) to decrease bounce rates and increase conversionMonitor creation of new page types and static pages to ensure SEO standards are metPerform other duties as required and assigned by manager and upper management.Follow legal policies as directed.Perform other duties as required and assigned by manager and upper management.Follow legal policies as directed.Job Requirements3+ year experience in natural search for an e-commerce or related companyDeep understanding of search engines and what influences rankings and indexationA thorough understanding of keyword research and how to identify potential high-value termsAdvanced experience with SEO tools such as Google and Bing Webmaster Tools, SEMrush, Botify, Ahrefs etc.In-depth understanding of how to structure page elements for optimal hierarchy of informationDeep understanding of effective Mobile SEO strategy and implementationIn-depth understanding of structured data.Must be self-directed, motivated and innovative in a fast paced, ever-evolving work environment.Experience with analytics platforms such at Omniture, Hadoop, or Google Analytics is a plusSQL, Python, Big Query a plus.SkillsGoogle Search ConsoleWeb Development including HTML and JavaScriptMS-ExcelWeb AnalyticsStructured DataEducationBachelor's degree in Business / Tech or related fields/ experiencePhysical RequirementsThis position requires the incumbent to sit, stand and perform general office functions. The incumbent may also be required to lift up to 25 pounds occasionally. Bending, stooping and reaching are also frequently required.Equal Employment OpportunityIt is our policy to provide equal employment opportunity for all applicants and associates. This policy includes our commitment to ensure that all employment decisions are made without regard to race, color, religion, gender, national origin, disability, pregnancy, veteran status (including Vietnam era veterans), age, sexual orientation, gender identity, or any other non-job-related characteristic protected by law.Who We Are:Just a few minutes from Salt Lake City and Utah's ski slopes, Overstock is an original resident of "Silicon Slopes", one of the fastest growing technology hubs in the country. We're a passionate group ofcollaborative problem solvers and creative innovators, working on cutting-edge technology.From building award-winning retail applications (with amazing AR functionality) to creating leading blockchain and machine learning technologies, each of us embodies a unique value and contributes a diverse perspective to the team.What We Offer:401k (6% match)Flexible SchedulesOnsite Health ClinicTuition Reimbursement, Leadership Development Program, & Mentorship ProgramOnsite Fitness Center with group fitness classes and trainersOnsite Cafe with additional Coffee Shop and Juice BarOnsite Greenhouse, providing fresh fruits & vegetables for our cafeOverstock Women's Network (OWN)And More...*Benefits vary based on position, tenure, location, and employee electionPhysical Requirements:This position requires you to sit, stand and perform general office functions. You may also be required to lift up to 25 pounds occasionally. Bending, stooping and reaching are also frequently required.Equal Employment Opportunity:It is our policy to provide equal employment opportunity for all applicants and associates. This policy includes our commitment to ensure that all employment decisions are made without regard to race, color, religion, gender, national origin, disability, pregnancy, veteran status (including Vietnam era veterans), age, sexual orientation, gender identity, or any other non-job-related characteristic protected by law.Back toOverstock Careers

 
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