Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and servic...
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.At Facebook, we have established a new team building blockchain technologies. It's a small, but talented group of people, who are passionate about changing the world. Our leadership is experienced and some of the best people working today in their respective fields. This is technically challenging, will have massive global impact, and you will get to work closely with smart folks on an intellectually challenging initiative.We're exploring lots of areas of interest across all facets of blockchain technology. Our ultimate goal is to help billions of people with access to things they don't have now - that could be things like equitable financial services, it could be new ways to save, it could be new ways to share information. To do this, we need amazing marketers.This role is for an experienced digital marketing leader who is knowledgeable and has direct experience building communities on and off line - both consumers, influencers and developers. This candidate will have extensive experience with digital media and analytics across multiple markets, ensuring the success of marketing campaigns across different channels. The ideal candidate has a relentless focus on establishing a foundation for our work and teams, mentoring people through new solutions, working across all levels of management, teams and disciplines. She or he must be able to partner with cross-functional teams within the organization to establish alignment.
Own community and media strategy - planning, engagement and influencer measurement for the blockchain team.
Connect with the community via channels ranging from owned media, paid media and beyond to social media partnerships, IRL events, and more.
Develop on and off platform media strategy and plan with partners.
Develop owned social strategy, connecting the dots between marketing, product, customer engagement.
Develop metrics-driven community partnerships strategy and plan, includes experimental.
Create suite of assets for multiple touch points with the creative team.
Project manage complex work streams and initiatives across marketing objectives.